Cebuana Lhuillier sustains support for PH Sports

From L-R: Dondon Hontiveros, James Yap, Jean Lhuillier, and Norbert Torres during the press launch at PF Changs Wednesday.

A staunch supporter of Philippine sports decades, Cebuana Lhuillier has reaffirmed its commitment by continuing its support for national teams and bolstering its grassroot programs.

Cebuana Lhuillier Sports on Wednesday presented its plans for 2015 to further boost its support for tennis, softball, bowling and basketball in the country.

“The realization that our country has a great selection of world-class athletes and a vast pool of potential talents led me to discover, develop, and support of Filipino Athletes,” said businessman and sports patron Jean Henri Lhuillier.

Apart from its existing programs, Cebuana Sports also announced that they will be organizing more tournaments to find more gems in the rough.

For tennis, the nearly-decade long Cebuana Lhuillier Age Group circuit will have more than 30 legs this year nationwide.

Amateur Softball Association of the Philippines (ASAPHIL) headed by Lhuillier, meanwhile, will hold an inter-collegiate and inter-secondary softball tournament later in the year for national team aspirants.

The Philippines’ women’s and men’s softball teams have enjoyed the backing of Cebuana Sports throughout the years under the leadership of Lhuillier, who is also the president of ASAPHIL.

Cebuana Sports has also been a consistent sponsor of the Philippines Davis Cup tennis team.

It has also been in the basketball circuit since 1998 starting with the team Cebu Gems in the now defunct Metropolitan Basketball League. Cebuana Sports also joined the Philippine Basketball League and the on-going PBA Developmental League.

But as to joining the PBA, Asia’s oldest pay-for-play league, Lhuillier in the press launch at PF Changs in Taguig could only answer, “we’ll see.”

PBA veterans James Yap and Dondon Hontiveros both expressed their gratitude to Cebuana for helping them in their careers. Celest Flores-Colina