Former NBA basketball player Kobe Bryant attends a promotional event organized by the sports brand Nike, for the inauguration of the infrastructure improvements of a local basketball playground at the Jean-Jaures sports hall “Le Quartier”, in Paris on October 21, 2017. / AFP PHOTO / PHILIPPE LOPEZ
Kobe Bryant had already settled into retirement but that doesn’t mean he would stop from being an influence in the sneaker-wearing community.
At Nike’s Investor Day in Portland, Bryant joined Nike CEO Mark Parker in announcing his new signature sneaker.
As per Sole Collector, the new shoe will be called the Kobe 360 and Bryant used the word “lightweight” as the all-encompassing feature.
“It’s really a challenging duality,” said Bryant in the report. “How can you create something that is so lightweight, so minimal without compromising stability? Without compromising performance it?”
The Kobe 360 will be Bryant’s fifth line joining the Kobe, Venomenon, Kobe Mentality, and Mamba Instinct lines.
“As Kobe continues to push us, this product represents a breakthrough in how shoes are designed and made,” said Parker.