Serena Williams launches fashion collection of her own
NEW YORK — Serena Williams has launched a fashion collection soon after participating in her first major tennis tournament in 16 months, dressed in a black “warrior princess” catsuit, no less.
But don’t look for her French Open outfit among the athleisure, office and evening clothes on her new namesake website, the only place her duds are available.
Article continues after this advertisementFollowing collaborations with HSN and Nike, Williams’ “Serena” line includes an “S” motif and comfortable price points.
The letter adorns bralettes and high briefs, along with a T-shirt with the name of her childhood home, Compton.
She says she hopes to inspire women to own their own “s” words, like strong, sexy, sophisticated, sassy, smart, silly and spontaneous.
Article continues after this advertisementPrices range from $40 for the logo T-shirt to $215 for a gold and black anorak jacket.