RIO DE JANEIRO—One worker strips mirrored paneling off the ceiling, as another pries up the fiberglass shell of a whirlpool bath. A third man takes a sledgehammer to a life-size statue of Venus de Milo posing topless with a swirl of plaster robes hanging from her waist.
The Shalimar love hotel is going family-friendly.
Like about a third of the city’s 180 hotels that rent rooms by the hour, mostly for amorous rendezvous, the Shalimar is trading its oversized round beds and bondage-ready chairs for proper couches, functional desks and other businesslike furnishings. The goal is reinvention as a standard pay-by-the-day tourist hotel.
With next year’s World Cup soccer tournament and the 2016 Olympic Games arriving in this seaside city, local officials are scrambling to solve a chronic hotel bed shortage so severe that during a UN conference here last year, the mayor had to appeal to residents to open their apartments to visitors.
The plan? Slash property taxes for love hotels, known as “motels” in Portuguese, that agree to tone down the decor and free up 90 percent of their rooms for the tens of thousands of visitors expected to flood the city. AP