Strong died on Sunday in Sydney, his family said in a statement.
John Harnden, chief executive of the 2015 World Cup organizing committee, released a statement Monday saying, “We will continue the work he began on the World Cup and deliver a tournament in 2015 that would make him proud.”
Strong was head of Australian airline Qantas from 1993-2001. He was also chairman of Australian auto racing series V8 Supercars.
Formula One driver Mark Webber paid tribute with a tweet on Monday, saying Strong had been “very special towards my junior racing career. Great guy. Will be missed.”