ABS-CBN, new cage league sign TV coverage deal | Inquirer Sports

ABS-CBN, new cage league sign TV coverage deal

/ 04:07 AM July 24, 2015

The Country-Wide Basketball League (CWBL) got a big boost when it forged an exclusive coverage agreement with ABS-CBN Sports and Action recently.

Under the agreement , ABS-CBN will air the league’s games nationwide with an option for international broadcasting.

For its part, ABS-CBN was granted exclusive marketing rights.

Article continues after this advertisement

The coverage agreement was signed by league chair Reynaldo D. Gamboa and Antonio S. Ventosa, ABS-CBN head, Narrowcast & Access, and Dino Jacinto M. Lauren, head of Integrated Sports.

FEATURED STORIES

Gamboa said both the league and ABS-CBN are committed to bring the games closer to local basketball fans and at the same time provide nationwide television exposure to the teams.

ABS-CBN Sports+Action is gearing up for the promotion of the league’s launch of the regular conferences in February next year. Promotional activities will feature the teams, players and the localities being represented.

Article continues after this advertisement

The CWBL board of trustees also announced the appointment of vice chair Pablo de Borja, as league commissioner and Joe Lipa, as VP-GM for basketball operations. Roy Luarca

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Subscribe to our daily newsletter

By providing an email address. I agree to the Terms of Use and acknowledge that I have read the Privacy Policy.

TAGS: deal, league, TV, TV coverage

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Subscribe to our newsletter!

By providing an email address. I agree to the Terms of Use and acknowledge that I have read the Privacy Policy.

© Copyright 1997-2024 INQUIRER.net | All Rights Reserved

This is an information message

We use cookies to enhance your experience. By continuing, you agree to our use of cookies. Learn more here.