Southstar Drug and Maxicare hold first-ever Metro Manila Leg of Run for Wellness

For Filipinos, safeguarding the well-being of the entire family has always been a priority. With recent data showing that the top five leading causes of mortality in the country are lifestyle-related non-communicable diseases, there is a need to adopt healthier habits and a mindset that prevention is always better than cure to ensure optimum health and protection.

As champions of health and wellness, Southstar Drug and Maxicare have joined forces to support consumers in their journey toward a healthier and happier life. By offering an extensive selection of health essentials and world-class health services, they aim to be reliable companions, “Kasama sa Best Life,” for Filipinos. Their shared vision emphasizes the importance of holistic health as a key to unlocking one’s full potential and achieving life goals.

Runners and participants kick off the first Run for Wellness event in Manila at the University of the Philippines Diliman in Quezon City.

Southstar Drug and Maxicare officially kicked off their partnership last August 13, 2023 by holding the 12th edition of Run for Wellness at UP Diliman, Quezon City. This annual event aims to promote physical health and mental well-being among Filipinos, and encourage them to take the first step in their journey toward their best life. 

Southstar Drug x Maxicare partnered for the first Run For Wellness event in Manila. Present during the event are (From left to right) Host Rizza Diaz, Runrio President and Chief Executive Officer Rio Dela Cruz, Robinsons Retail Holdings Inc. Chief Operating Officer Stanley Co, Southstar Drug General Manager Mariel Crisostomo, Maxicare Chairman Roberto Macasaet Jr., Department of Health Secretary Teodoro Herbosa, Robinsons Retail Holdings Inc. President and Chief Executive Officer Robina Gokongwei-Pe, Equicom Group Chairman Antonio Go, University of the Philippines Diliman Chancellor Edgardo Carlo Vistan II, Department of Health Public Relations Officer and Head Executive Assistant Maria Liavel Badillo-Crisostomo, Maxicare President and Chief Executive Officer Christian Argos, Host Vince Velasco

“We’re excited to work with Maxicare to help our fellow Filipinos take charge of their health by making positive changes in their lifestyle,” said Mariel Crisostomo, General Manager of Southstar Drug. “Through Run for Wellness, we provide participants an opportunity to develop enduring habits that will enrich their daily wellness routines. Our goal with this event is to motivate more consumers to prioritize holistic health and wellness, adopting a lifestyle that nurtures their overall well-being.”

Over 5,354 participants composed of seasoned runners, beginners, kids, families, and people from various backgrounds gathered at the startling line for the 3KM, 5KM, and 10KM categories. This was the first time Run for Wellness featured a Metro Manila leg in addition to the traditional location in Naga City, Camarines Sur, which is scheduled for September 10, 2023.

“With our mission to help Filipinos embrace a healthier future, Maxicare proudly joins hands with Southstar Drug for the Run for Wellness. Together, we reaffirm our dedication to fostering the well-being of Filipinos by delivering the finest healthcare services. As your health partner, we enable Filipinos to take charge of their personal wellness journey through healthy habits to help them live their best lives,” said Maxicare President and Chief Executive Officer Christian S. Argos.

Southstar Drug is one of the country’s largest and most established drugstore chains, with over 600 stores nationwide and a user-friendly online platform, providing a wide range of affordable medicines, products, and services. 

Maxicare, on the other hand, is the Philippines’ leading HMO, serving nearly 2 million members with a comprehensive range of healthcare plans for corporations, SMEs, individuals, and families. These plans include prepaid options for added flexibility. Maxicare boasts an extensive network of medical providers and offers robust customer support services.

ADVT.