International sportswear company Nike has made a move to empower the transgender community as it features Olympic transgender triathlete Chris Mosier in its latest advertisement.
In the ad, entitled “Unlimited Courage,” a sequel to “Unlimited You” and “Unlimited Future” videos, 35-year-old Mosier is filmed running, working out and cycling.
https://www.youtube.com/watch?v=_gq8PO9XK2Y
The video’s narrator then interviews Mosier. “Hey Chris, how’d you know you’d be fast enough to compete against men?”
‘I didn’t!’ Chris answers.
“Or strong enough?” the voice-over asks again, and the triathlete answers “I didn’t” one more time.
“Yeah, but how’d you know the team would accept you? Or that you’d even be allowed to compete?”
“I didn’t,” Mosier repeats.
“That must have been tough,” that narrator replies. “Didn’t you ever just want to give up?’
Finally, Chris, who is seen conquering a marathon in New York, finishes off, “Yeah. But I didn’t.”
In a tweet, Mosier admitted that he achieved his goal to be a face of the sports brand.
When I was a kid, I dreamed I would be in a @Nike commercial. Your limits are only defined by you. https://t.co/VMSYlaiWtQ
— The Chris Mosier (@TheChrisMosier) August 9, 2016
Mosier, who proudly posed topless in ESPN’s The Magazine’s annual body issue, joins other great sporting legends tennis star Serena Williams, NBA legend Lebron James, Golden State Warriors basketball player Kevin Durant and track and field star Mo Farah in endorsing the sportswear brand, Daily Mail reported.
Mosier is the first trans athlete to be part of USA’s men’s sprint duathlon team in June 2015 and bravely speak up against stern guidelines and rules for trans athletes joining world competitions. He is now competing in the 2016 Rio Olympics. Gianna Francesca Catolico
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