EASL kicks off inaugural season with reality series
Former NBA player Metta World Peace grace the EASL drawing of lots Tuesday as he joins (from left) PBA commissioner Willie Marcial, EASL CEO Matt Beyer, KBL commissioner Kim Hee Ok, and B. League chairman Shinji Shimada. –EASL PHOTO
MANILA, Philippines–East Asia Super League (EASL) kicks off its Season 1 with a long-form reality series about the inaugural home-and-away regional championship league.
The series will explore the high stakes drama on and off the court throughout the basketball league’s first season as teams compete from all over Greater China, Japan, Korea and the Philippines.
The series will pull back the curtains on the contrasting cultures, gameplay and lifestyles of all that East Asian basketball has to offer.
During the inaugural grouping ceremony held last month at Shangri-La The Fort, Korean film director John H. Lee and his production crew on the ground in Manila to document the historic event and begin interviewing league commissioners, top players, coaches and influencers.
In just two days, the crew interviewed more than 40 different stakeholders who were all gathered in Manila for the kick-off event, including EASL ambassador and NBA champion Metta World Peace, PBA commissioner Willie Marcial, B.LEAGUE chairman Shinji Shimada, KBL commissioner Kim Hee Ok, among others.
As one of the oldest-running leagues in the world, the PBA has no shortage of stories to tell.
“The Philippines is a very basketball-passionate country, and the PBA is a league full of dynamic players and vibrant fans. We fully welcome and support this production series from EASL, and we look forward to working together on this in order to create something that our fans will really enjoy,” said Marcial.
The Korean Basketball League (KBL) has seen its popularity on the rise recently as traditional audiences take note of the rising level of play on the court. The series will now act as another catalyst in boosting its brand awareness with a larger demographic.
“The KBL is very excited to work with EASL on the production of this series. We believe this will showcase Korean basketball in a way that’s never been seen before,” said Ok. “Seoul SK Knights and Anyang KGC will be great ambassadors from our league.”
Newly-crowned P.League+ champion Taipei Fubon Braves will have their first-ever feature in a major production.
“We are a young league, but we are creating a lot of entertainment value for our fans from our exciting domestic games and competing with the best of the best in Asia,” said P. LEAGUE+ CEO, Charles Chen.
The newly formed Bay Area Dragons are seen by many as the dark horse of the EASL’s first season, and the series will lift the veil on how this team operates.
“We’ve put together the best roster that we can for our first season in EASL and the PBA,” said Bay Area Dragons General Manager Liu Quansheng. “Personally, I’m very excited to see what these players will be up to when they’re not on the court,” he added.
